Mazda's "Obsession Drives You" Ad — Behind the Scenes

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Mazda's "Obsession Drives You" Ad — Behind the Scenes | Mazda USA

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OBSESSION EITHER DRIVES YOU INSANE, OR YOU JUST LET IT DRIVE YOU. Meet Toshihiro Kikuchi, Powertrain Engineer at Mazda North American Operations. Our passion for perfection can be a little unbalanced. To illustrate our insanity, Toshihiro wound up strapped into a straight jacket and balanced on a wheel for a Mazda advertisement. Watch the photoshoot to see how we tested his patience.

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* MSRP excludes $795 destination charge, tax, title and license fees. Destination charge $840 in Alaska. Vehicles displayed may contain optional equipment at additional costs. Actual dealer price may vary. Mazda3 4-Door starting MSRP is for the Mazda3 i SV 4-Door with manual transmission. The Mazda3 i SV 4-Door is not equipped with air conditioning. The Mazda3 i SV 4-Door is a dealer order only vehicle. Please contact your local Mazda dealer for more information.

† EPA-estimated mileage. Actual results may vary. test video

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Mazda's "Obsession Drives You" Ad — Behind the Scenes | Mazda USA

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