Important Vehicle Information2
Mazda invited outdoor enthusiasts to experience the CX-50 first-hand in rugged mountain landscapes while sharing their perspective of what it means “to feel more human in nature.”
The key to unlocking nature’s benefits is remembering that expertise is not a prerequisite to enjoying time outdoors. “Any chance that you get to be in nature—whether it’s a walk around the block or a longer adventure deep in the wilderness—should be cherished and celebrated,” said Aspen, Colorado snowboarder and adventurer, Arielle Shipe. "I think people get caught up in thinking their nature experience isn’t good enough, which couldn’t be further from the truth. Every experience spent outdoors is valuable.”
“There really is something special about spending time in fresh air that helps clear away my stress and anxiety…”
Arielle Shipe, Colorado snowboarder and adventurer
FINDING REJUVENATION IN THE OUTDOORS
Winter recreation invites us into the mountains to energize ourselves amid the season’s ever-changing conditions and dynamic beauty. That’s why we unveiled our most capable outdoor vehicle, the 2023 Mazda CX-50, at a selection of winter resorts.
The experience at each stop of the tour was curated for winter adventurers to see the CX-50 in one of its most fitting environments—snow-covered mountains ripe for skiing and snowboarding.3
Located in the Caribou-Targhee National Forest, this area is known for deep powder, incredible views and terrain options for adventurers of all abilities.
Legendary for its advanced terrain, this region is also known for its extended season—often offering a deep snowpack through June.
Offering 31 trails, this Southern California resort is known for making the best of winter sports available to riders of all skill levels typically in sunny conditions.
Known for offering the most night skiing in the United States, the mountain also boasts nearly 2,000 skiable acres.
Located in the Cascade Range, this world-class terrain makes up the largest ski resort in the state with 2,600 acres and over 50 unique runs.
With 8,000 acres of skiable terrain just an hour outside of Salt Lake City, this mountain offers an incredible mix of traditional lift access and backcountry opportunities.
“I’m already dreaming of all the
places I could take this thing.”
Resort Patron, Arapahoe Basin, CO
“I love the body style and lines of the CX-50, it looks sleek and rugged all at the same time.”
Resort Patron, Big Bear, CA
CAPTURING THE MOMENT
To support the passions of these outdoor enthusiasts, a crew of photographers were on site to join visitors on the slopes—providing them with professional photographs of their on-hill activities free of charge.
To help people truly immerse themselves in nature, we partnered with Backcountry magazine. Accredited guides led free ski and gear demos, avalanche beacon safety drills and introductory out-of-area tours. Because the CX-50 is designed to help adventurers explore and experience nature, this joint effort sought to help winter enthusiasts safely learn more about skiing in unmarked and unpatrolled areas.
EXPERIENCING THE BENEFITS OF NATURE
Winter sports advocates who immersed themselves in the wonder of these winter destinations shared glimpses into the adventure.
Some late availability pre-production trim and accessories shown subject to change. Social feed may include posts sponsored by Mazda.
OTHER FEATURED STORIES
We're More Human in Nature
Learn about the rejuvenating power of nature, how we are more human in outdoor settings and what Mazda is doing to inspire a connection to the natural world with more people.
5Point Adventure Film Festival
Mazda is proud to be the sole automotive sponsor of the 5Point Adventure Film Festival. 4Discover the incredible creativity inspired by nature.
LIFE TIME GRAND PRIX PRESENTED BY MAZDA
For the first time ever, Mazda is sponsoring one of professional cycling’s biggest and most exciting endurance race series.
The CX-50 360° Experience
Explore the CX-50 cabin, learn about key features and even go on kayak and gravel biking ride alongs with our 360° videos.