MAZDA PRESENTS

5 SIDES OF THE CX-5

MAZDA PRESENTS

5 SIDES OF THE CX-5

Mazda Oscars Ad – 5 Sides of the CX-5



THE ALL-NEW MAZDA CX-5

WATCH ALL 5 ORIGINAL FILMS

There's more to the 2026 Mazda CX-5 because there's more to you. To launch this new SUV, we're presenting five original stories, told through five distinct film genres. Each features the same driver and her CX-5, but each takes a very different turn. Created in collaboration with acclaimed director Paul Hunter — and introducing actress Jessamie Waldon-Day as Ruby — the films feature original music by Will Bates and Max Levin, choreography by Troy Kirby.

MORE TO MOVE EVERY SIDE OF YOU 

5 films in 5 genres, all starring the versatile Mazda CX-5. Watch the films, subscribe on YouTube, and catch every frame and feature.

Mazda Oscars Movie Ad – More Control

MORE CONTROL – WATCH NOW

For staying one step ahead. The enhanced driving dynamics and technological features like available 360° View Monitor help you feel more in control.

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Mazda Oscars Movie Ad – More Connection

MORE CONNECTION – WATCH NOW

For the moments worth chasing. Through every detour and plot twist, i-Activ AWD® keeps your journey on track.

Mazda Oscars Movie Ad – More Safe

MORE SAFETY – WATCH NOW

For when it’s time to take control. Smart Brake Support

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and other i-Activsense® safety features help your passengers feel safe.

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Mazda Oscars Movie Ad – More Passion

MORE PASSION – WATCH NOW

For wherever the road takes you. Google built-in (1-year trial) offers more than your favorite tracks, it can help you chase your dreams.

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Mazda Oscars Movie Ad – More Discovery

MORE DISCOVERY – COMING SOON

For whatever’s out there, available ambient lighting can inspire you to explore the thrill of the unknown.



Mazda Oscars Ad – Behind The Scenes
Mazda Movie Ad – Behind The Scenes with Jessamie Waldon-Day
Mazda Oscars Ad – "More Connection" Traffic Scene
Mazda Oscars Ad – Behind The Scenes
The details matter

A script supervisor tracks an interior shot on a monitor of actress Jessamie Waldon-Day inside a Mazda CX-5.

Mazda Movie Ad – Behind The Scenes with Jessamie Waldon-Day
Navigating the emotion

Production captures a bittersweet moment in our More Connection story where our hero realizes she may have missed out on love.

Mazda Oscars Ad – "More Connection" Traffic Scene
The right technology for the job 

In order to capture the action, our director and cinematographer set up a camera on an arm car to follow the Mazda CX-5 on the road.

BEHIND THE SCENES

Just as Mazda designs and engineers vehicles with intention imbued in every detail, the creatives behind 5 Sides of the CX-5 are also dedicated to sharing their craft with you.

   



2026 Mazda CX-5 – Interior Back Seats

BEYOND THE SCRIPT

The 2026 Mazda CX-5 is engineered with a comprehensive suite of new features, including an available 15.6" center touchscreen display, an expanded second-row seating area and more. These refined details support every dimension of your life, ensuring effortless control and peace of mind.

 

EXPLORE THE CX-5        BUILD YOURS



FAQs

 

  • The Mazda ad shown during the Oscars® commercial breaks showcases a movie-inspired campaign that reimagines the CX-5 across five film genres, blending cinematic storytelling with Mazda design and performance.

  • The campaign features five genres: romance, science fiction, musical, thriller, and suspense—each telling a unique story with the 2026 Mazda CX-5.

  • You can watch the full Mazda CX-5 movie-inspired ads on this page or on the Mazda USA YouTube channel.

  • Yes. The 5 Sides campaign exclusively features the All-New 2026 Mazda CX-5, highlighting its versatility and character across different cinematic worlds