MAZDA PARTNERSHIPS

WELCOME TO OUR FAMILY

THE MAZDA FAMILY

At Mazda, we celebrate the joy that comes from driving. From how our cars look, to the way they feel and in the way they drive. Our intent is to make you feel better getting out of a Mazda than before you got in. But that philosophy doesn’t end with driving. We value all the moments that make life worth living and we partner with organizations that can help us deliver experiences that resonate with drivers.

ARTS & CULTURE

Music can turn a great drive into a lifelong memory. That’s why we’ve partnered with two of the country’s premier music and technology festivals.

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South by Southwest

At Mazda, we look for inspiration at every turn. Find out how we pass that on as the Official Auto Partner of SXSW.

iHeartRadio Music Festival

Mazda attracts people with a thirst for new, life-enriching experiences. By partnering with the iHeartRadio Music Festival for the past two years, we’ve provided those types of experiences through live music and interactive events that appeal to the Mazda lifestyle.

ATHLETIC ENDEAVORS

Skilled athletes improve their performance with the latest training techniques and newest technologies. At Mazda, we improve the performance of our vehicles with cutting-edge technologies, too. So our partnerships with athletic organizations are a natural fit.

USA TODAY SPORTS ACTIVE ALLIANCE RUNNING SERIES

Mazda is the Presenting Sponsor of the USA TODAY Sports Active Alliance, which brings together many of the nation’s finest independent marathons and half marathons under one roof. Our customers lead active lifestyles and we’re proud to support them as they push themselves in distance running.

INTERNATIONAL MOTOR SPORTS ASSOCIATION

Mazda Motorsports is proud to offer the most comprehensive auto racing development ladder system of any auto manufacturer, culminating in the two-car Mazda Prototype team that races at the top level of IMSA sports car racing.

CHARITIES & NONPROFITS

We make cars that bring you joy from driving them. But even more rewarding are our efforts to bring joy to our communities. Through the Mazda Foundation and our Mazda Drive for Good® initiative, we’re dedicated to enriching lives through charitable giving, but more importantly, through giving back our time. 

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MAZDA FOUNDATION

The Mazda Foundation supports a range of charitable organizations, from children's charities and educational scholarships to food banks, environmental programs and crucial disaster relief efforts. Since its founding in 1992, the foundation has contributed millions to these worthy causes.

MAZDA DRIVE FOR GOOD® – NBC UNIVERSAL

Mazda Drive for Good® is our annual event in which we give back to local communities. Every holiday season, for each test drive taken in a new Mazda, we pledge one hour of community service to a worthy cause. Our partnership with NBC Universal amplifies this effort by allowing individuals to nominate a volunteer they know for special recognition, helping us make an even bigger impact on people’s lives.

MAZDA ENTHUSIASTS

Because Mazda has always sought to sustain an emotional connection between our cars and our drivers, we’re honored by the numerous, passionate owners’ groups that have formed all over the world. We consider them part of our family, supporting them by sponsoring track days, road trips, technical seminars and other great motoring events. To find a group or event near you, email us at clubinfo@mazdausa.com.